

The initial pitch webinar itself is actually validating the product. You can outline what you’d like to teach and use elements from that outline to tell people what you’re going to teach during your pitch webinar. The key to the whole seed launch process is that you don’t actually create the course before selling into the course.

He calls it the “Seed Launch” so I’ll go ahead and just stick to that term.īecause I’ve never taken Jeff’s course, I’m not sure if the way I do it is exactly the same or not but I definitely know there are some similarities. I’ve recently learned that Jeff Walker teaches this strategy in his Product Launch Formula course. This is a strategy I’ve used to do just that multiple times in the past. If you’ve ever wondered how to get paid before you actually start the process of product creation, listen up.
